Big Sur ad challenge and childhood commercial stardom

The Big Sur waterbeds theme-song thread returns: the studio recalls the old ad guy and challenges 'Mike Foost' — named on air — to write a new Big Sur spot in eight seconds, which he does ('Big Sur, the best waterbeds, that's for sure'). Then childhood ad memories: a carpet-cleaning commercial, a Hungry Hungry Hobo spot, the Diet Pepsi 'You got the right one, baby' tryout at Hy-Vee on Euclid where 'Ben and I' — named in the story — showed up as six-year-old twins in matching blue polos, the Yonkers 'wrap it up' impersonation, and a radio ad for a John's Jewelry Store in Atlantic with Cheryl.