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Interview March 9, 2020 · 22:04 · 2 min

Proclaim, don't campaign

A host roleplays spotting the BLDR shirt on the street while the guest delivers his fifteen-second gospel walkthrough. The hosts land on the line's philosophy: proclaim the name of Jesus, don't campaign it, since the cross has been flattened into a brand instead of a story people can walk into.

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